INTERSCOPE RECORDS REBRANDING

For my branding class, I chose to rebrand Interscope Records, a company in the music industry that I’m really passionate about. Interscope is known for giving artists the freedom to express themselves, but I felt their current branding didn’t fully reflect that message. My goal was to modernize their identity while highlighting their creativity and boldness. I used bright colors and strong, dynamic shapes to represent their open-minded, fearless, and forward-thinking approach to music and artistry.